Manila, Philippines — Getting great customer service with AirAsia is about to become easier than ever before as the company’s virtual Allstar, AVA, has launched on the popular messaging application, WhatsApp.

Chief Customer Happiness Officer Adam Geneave said the move couldn’t be more timely with record numbers of guests seeking support as a result of COVID-19.

AirAsia’s virtual Allstar now on WhatsApp

“At AirAsia, we’re guest-obsessed. We’re also a progressive, digitally-led company and our Virtual Allstar AVA offers a high standard of customer service via artificial intelligence.

“AVA already handles millions of cases annually across other platforms such as Facebook, our app, and so it makes absolute sense to make her available on WhatsApp where there are more than two billion users worldwide.

“This year has been challenging for the…

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